1971 DODGE DEMON ALMOST A BEAVER
For the 1971 model year and beyond, Dodge gained access to the Valiant-based Plymouth Duster upon which to build their own Dodge version of the car. The appropriate badge-engineering was done and a name was decided upon…”Beaver”. That’s right, beaver! It was going to be called the Dodge Beaver. Fortunately, someone pointed out the obvious fact that “Beaver” was slang for “vagina”. They decided to called the Dodge Demon instead. Wise move.
1971 DODGE DEMON ORIGINS
The Dodge Dart has been spun off the Plymouth Valiant platform since 1962, and Dodge had made numerous other rebadges of the Valiant, including the 1961-62 Dodge Lancer. In was generally the case, the original Plymouth cars outsold the badge-engineered Dodge clones, and this was the case here as well. The Dodge Demon was another spinoff from the Valiant platform, in this case the Plymouth Duster. It combined the front end of the Dodge Dart with the rear end of the Plymouth Duster with some other minor modifications, and new front and rear facias and cool new emblems.