The grille, bumpers and lamps on this Lincoln L are nickel-plated. At the time chrome had already been introduced but was not in widespread use. The distinctive bumpers were fitted as standard on this luxury car, which was quite exceptional at the time. The coachwork is by Judkins and the car is painted in a contemporary distinguished and stylish colour scheme. The luxurious finish and excellent quality made this model Lincoln a firm favourite with gangsters.